“Responding to a change in the neighborhood’s aesthetic and the desires of a young workforce, Williamsburg is set to welcome the neighborhood’s first speculative office property in 50 years.”- Bisnow
For Williamsburg’s only all-new office development, only a bold design would do. That’s why the developers were attracted to the architecture firm HWKN, known for its ambitious designs throughout New York City—including Wendy, a spiky blue installation that dominated the courtyard of the Queens museum MoMA PS1. The result is 25 Kent, an eight-story, 500,000-sq.-ft. development wrapping up construction a block away from the Williamsburg waterfront.
Williamsburg will shimmer even brighter this summer when the borough’s first ground up speculative commercial building in 50 years rises from the lot at 25 kent.
A major commercial project has officially topped-out at 25 Kent Avenue, Williamsburg, Brooklyn. The building will bring a phenomenal amount of office space to the area, along with room for retail and production facilities. Rubenstein Partners and Heritage Equity Partners are developing the full-block eight-story structure.
Williamsburg’s first new workspace in over forty years is now topped out at 25 Kent. With a façade comprised of brick masonry and blackened steel quickly on its way up as well, the projected occupancy date this year draws nearer.
Silicon Valley will soon land in Williamsburg, according to the masterminds behind 25 Kent, an office building designed with the tech community in mind. The eight-story building at 25 Kent Avenue, the first ground-up commercial office development in the area in over four decades, has officially topped out. The building offers 500,000 square feet of office space along the Williamsburg waterfront, retail at ground level and underground parking, according to CityRealty. Designed by Gensler with concept designs by Hollwich Kushner (HWKN), 25 Kent will surely attract young professionals, with its millennial-friendly rooftops, terraces and floor-to-ceiling windows.
Williamsburg has seen an onslaught of residential projects since a 2004 rezoning but no notable commercial ones. Even so, 25 Kent was built on spec—a big bet that talent residing in Brooklyn would choose to work there. It’s not without precedent. In the 1990s the Walentas family remade Dumbo into a live/work neighborhood; today its office properties command rents similar to parts of Manhattan. Williamsburg is an untested market, however, and 25 Kent has not signed any tenants. Who it gets—and how the impending L-train shutdown affects rents—could trigger or forestall similar projects in the area.
Williamsburg’s first ground-up office in over a decade is well on its way, and with that the developers Rubenstein Partners and Heritage Equity Partners have unveiled several new renderings of the eight-story structure rising at 25 Kent Avenue.
The Brooklyn waterfront is no stranger to development. Over the past two decades, swaths of post-industrial Williamsburg filled with warehouses and factories have been cleared in favor of glass-and-steel residential properties. One building, 25 Kent, an under-construction half-million-square-foot office tower designed by Hollwich Kushner as Design Architect and Gensler as Design Development Architect bucks the area’s cliches with its bifurcated facades of brick, glass, and blackened steel.
Over in Brooklyn, the architecture firm Hollwich Kushner in association with Gensler had quirky, techy tenants in mind when they designed Williamsburg’s first new office building in decades at 25 Kent Avenue. It’s a handsome brick-and-glass H that looks like two stacks of hastily piled books, with a street running through its heart. Translate all that variety to an Amazon-free tech world in Queens, and you get an office district much livelier than a grove of glassy skyscrapers.
When the graffiti historian Roger Gastman first began envisioning an exhibition of art from the streets, in the 2000s, none of the museums and galleries he approached were interested. The second they heard the word “graffiti,” they’d say no way, he recalled on a recent walk through 25 Kent, a vast, multi-use space in Williamsburg, Brooklyn. “So we figured, f*** it, let’s go do our own show,” he said. “We’d have to follow their rules anyway, let’s go make our own rules.”
Works by Shepard Fairey, Futura, Jenny Holzer, Takashi Murakamiand about 150 others are included in “Beyond the Streets New York,” a graffiti and street art exhibition that is opening in Williamsburg, Brooklyn, on Friday.
An investment group has obtained the necessary financing to break ground on a $400 million office and industrial development in Williamsburg, marking the latest big bet on Brooklyn’s growing popularity as a workplace.